Barkas made football NGO branding feel warm instead of corporate. Skipping the neon sports clichés for pastel yellows and earthy greens was the right call. The Raw typeface from Out of the Dark adds edge without aggression.
Barkas made football NGO branding feel warm instead of corporate. Skipping the neon sports clichés for pastel yellows and earthy greens was the right call. The Raw typeface from Out of the Dark adds edge without aggression.
